Many Indian music companies, including T-Series, resorted to boycotting Pakistani artists after pressures at the border escalated due to the killing of more than forty Indian soldiers by an alleged Pakistan-trained terrorist in Pulwama in disputed Kashmir last month.
New Delhi Sputnik : With the Indian public demanding a restoration of songs sung by Pakistani singers on Indian music charts, Indian music companies , such as Bollywood-run T-Series, have brought back tracks of Atif Aslam and Rahat Fateh Ali Khan to their online channels. The two Pakistani singers have many latest chart-busters to their credit.
T-Series, which is presently fighting against PewDiePie to top the most well-known channel list on YouTube recently lost a significant number of Pakistani followers and the phenomenon was attributed to the boycott of Pakistani singers by the label.
The Indian airstrike came after a deadly February fourteen strike by Jaish-e-Mohammad on the Indian paramilitary police force in Kashmir in mid-February. While India has accused Pakistan of supporting the militants and having a “direct hand” in the incident, Pakistan, in turn, has declined the allegations.